Nuri (누리)

12.3Km 2019-11-26

23, Insadong 14-gil, Jongno-gu, Seoul
+82-2-736-7848

Located in the neighborhood of Insa-dong, traditional Korean lunch box and tea restaurant Nuri brings out the true beauty of hanok while implementing western dining culture with tables and chairs.

Nuri uses the finest grains directly from agricultural regions throughout the country, offering nutritious rice along with mildly seasoned side dish menus, taking advantage of the ingredients' natural flavors. Nuri uses its effective take-out and delivery system to cater to businesses and events.

Chamsutgol (참숯골)

12.3Km 2019-08-01

16, Mugyo-ro, Jung-gu, Seoul
+82-2-774-2100

Located in Mugyo-dong in Jung-gu, Seoul, Chamsutgol (참숯골) is an upscale restaurant serving hanu beef dishes. The restaurant uses only top quality hanu beef from young cattle (two years old or younger) raised on farms in Jeolla-do Province. For freshness and tenderness, the restaurant serves only fresh meat (not frozen) of A+ grade or higher. To bring out its juiciness and tenderness, the meat is grilled on a charcoal fire.

The elegant ambience and décor and the variety of rooms in different sizes make the restaurant a favorite choice for special events. It is also regularly visited by international tourists. Popular dishes are the sirloin steak and marinated ribs, doengjang soup, and yeongyang dolsotbap (rice served in a hot stone bowl).

Okjeong (옥정)

12.3Km 2021-03-19

18, Insadong, 12-gil, Jongro-gu, Seoul
+82-2-733-5412

A traditional Korean restaurant serving hanjeongsik (Korean table d'hôte) for 30 years now. The representative menu is Korean table d''hote. This is a Korean cuisine located in Insa-dong, Seoul.

Hyosajeong Pavilion (효사정)

12.3Km 2025-01-13

55, Hyeonchung-ro, Dongjak-gu, Seoul
+82-2-820-9848

Hyosajeong Pavilion is where Nohan, the second vice premier of the Joseon dynasty during King Sejong and King Sejo’s reign, stayed. After he lost his mother, he built the pavilion to mourn at her grave while still being able to see his father’s grave in Gaeseong to the North. His brother-in-law, then Minister of the Interior, Gang Sa-deok named the pavilion “Hyosajeong,” which means pavilion of filial piety.

In order to find the original location of the pavilion, poems by Jeong Inji and Seo Geojeong and an old map of Korea were referenced, but the pavilion was not found because the surrounding landscape had changed too much. As a result, a location was selected and the pavilion was reconstructed at its current location. The house is 3 kan* in the front and 2 kan* on the side. The roof is a hip-and-gable roof. The pavilion has one room with under floor heating and a railing around the pavilion

(* kan: a traditional measurement that corresponds to the space between two columns)

Jirisan Restaurant (지리산)

12.3Km 2019-08-01

30, Insadong 14-gil, Jongno-gu, Seoul
+82-2-723-4696

Jirisan is one of the representative Korean restaurants in Insa-dong, an area known for its traditional culture. One of the trademarks of this restaurant, besides its amazingly delectable bean and tofu dishes, is a wooden sign that welcome guests into a neat and cozy interior.

Each day, fresh beans are ground at the restaurant to prepare dishes such as soybean paste, soft tofu, and bean-curd tofu stew. Bean-curds are prepared by using seawater, which gives the tofu a unique flavor. The fresh and clean taste of the tofu is one of the many reasons that choosey tofu aficionados flock to the restaurant.

Not just limited to tofu, Jirisan presents customers with a full-range of side dishes such as kimchi, japchae (glass noodles with sautéed vegetables), cucumber kimchi, seasoned seaweed, braised lotus roots, roasted yellow corbinas (a type of fish), leafy greens, bean-curd stew, and more. The restaurant gives visitors a chance to experience a hearty traditional Korean-style meal, but has thoughtfully toned down its seasonings to appeal to a wider audience (particularly those not used to spicy foods).

One of the recommended menu items is the Jirisan set meal, which offers diners the chance to sample foods that are popular in the Jirisan region. Adventurous diners may want to try the sea urchin soup or dried Pollack soup.

The restaurant, originally a traditional Korean house, has been modified over the years to better suit the needs of its customers. The walls surrounding the structure were removed and a glass ceiling was installed to allow guests to enjoy the natural light of the sun as they sample some of the area’s best traditional Korean cuisine.

Jongno Cheonggye Special Tourist Zone (종로 청계 관광특구)

12.3Km 2021-12-30

99, Yulgok-ro, Jongno-gu, Seoul
+82-2-2148-1861

Jongno Cheonggye Special Tourist Zone stretches from Seorin-dong to Changsin-dong between Cheonggyecheon Stream and Jong-ro. It includes Youth Street, Gwangjang Market, Sewoon Electronics Department Store, lighting stores, pharmacy & medical device stores, badge stores, Stamp Street, Stationery · Toy Market, Aquarium Street, Shoes Market, and other markets totalling to approximately 14,000 shops. Nearby attractions include modern high-story buildings as well as Gyeongbokgung, Changdeokgung, Changgyeonggung, Deoksugung, and Unhyeongung Palaces, Jongmyo Shrine, and Insa-dong, merging traditions, modernism, culture, and markets alike.

Thought to be at the heart of Seoul, Cheonggyecheon Stream is located in the dense cultural area of Seoul where various press networks, organizations, bookstores and other major corporations are situated. Walking along Cheonggyecheon Stream is a famous activity for tourists. Also, the area is the venue for the Seoul Lantern Festival every winter. Keeping its traditional scene including narrow alleys, old-fashioned hanok buildings and various stores still fully intact, the tourist zone has enough fun places for sightseeing as well as tasty restaurants in every corner for a more enjoyable visit.

Insa-dong Geujip (인사동그집)

12.3Km 2024-03-18

3 Insadong 12-gil, Jongno-gu, Seoul
+82-2-737-0575

Insa-dong Geujip is a hanok-style Korean restaurant located in a narrow alley in Insa-dong. Their signature dish, bulgogi yachaemari (bulgogi and vegetable roll), allows you to choose between stir-fried pork bulgogi, beef bulgogi, or chicken bulgogi. Visitors can enjoy the tangy and sweet flavor of the radish wrap filled with bulgogi and julienned vegetables, accompanied by side dishes and soybean paste stew. They also offer bulgogi nakji jeongol (bulgogi and octopus hot pot), cheolpan sogalbijjim (stir-fried marinated galbi on hot iron plate), and dolsot bibimbap (hot stone pot bibimbap) along with hahu yukhoe bibimbap (Korean beef tartare bibimbap).

Nwijo (뉘조)

12.3Km 2024-03-06

27 Insadong 14-gil, Jongno-gu, Seoul
+82-2-730-9311

Nwijo is a Korean table d'hote restaurant located in Insa-dong where you can enjoy course meals made from hundreds of wild herbs. Starting with pumpkin porridge and water kimchi, basic dishes such as wild herb salads, pancakes, kimchi with boiled pork slices, and mixed roots are served along with set menu and wild herb enzymes as a standard part of the meal.

Korean Craft & Design Foundation Gallery Shop (KCDF 갤러리숍 공예정원)

12.3Km 2021-07-08

8, Insadong 11-gil, Jongno-gu, Seoul
+82-2-733-9041

The Korean Craft & Design Foundation Gallery Shop displays and sells high-quality Korean handicrafts, stamped with the UNESCO Seal of Excellence for Handicrafts. The shop possesses handicrafts by renowed master craftsmen and artists. Crafts have both practical and decorative uses.

Moguchon Sutbulgalbi (목우촌숯불갈비)

12.3Km 2021-03-18

49-1, Seonggyungwan-ro, Jongno-gu, Seoul
+82-2-3672-2867

This is a Korean cuisine located in Jongno-gu, Seoul. A restaurant serving charcoal-grilled meat. The best menu at this restaurant is grilled boneless beef ribs.

Nuri (누리) - Area information - Korea travel information